The 1937 Group Featured On Cannabis Business Insights

The 1937 Group, a minority-owned and award-winning vertically-integrated cannabis company based out of Chicago, is proud to unveil a new interview and featured business profile on Cannabis Business Insights (CBI), a leading online and print magazine dedicated to decision-makers in the legal cannabis industry.

CBI offers crucial insights and updates on various aspects of the cannabis business, including cultivation, processing, retail operations, regulatory changes, and market trends. The platform is a valuable resource for professionals seeking to stay informed and competitive in the rapidly evolving cannabis market.

Ambrose Jackson, CEO and Founder, and Alex Al-Sabah, Chief Strategy Officer, spoke with Cannabis Business Insights about The 1937 Group’s mission and drive to effect positive change in Illinois. “For us, cannabis is more than just a product; it is a transformative tool for healing, opportunity, and equity. Our mission goes beyond selling products,” Ambrose Jackson told Cannabis Business Insights. “We’re here to create brands that connect with people’s values, build trust, and become part of their everyday lives.”

A Vertically-Integrated Cannabis Industry Powerhouse

The 1937 Group’s Chief Strategy Officer, Alex Al-Sabah, highlights what sets the company apart in terms of its methodical and meticulous approach to brand development. “Our strategy is centered around creating brands that resonate deeply with consumers. We’ve deliberately catered to diverse demographics and developed a wide variety of SKUs,” Alex Al-Sabah proudly told CBI.

Cannabis Business Insights further sheds light on the brand-building power of The 1937 Group, commending the evolution of in-house brands. One example they bring up is Kush League, The 1937 Group’s sports-themed edibles brand that bridges the gap between sports culture and cannabis culture. Designed by athletes and wellness enthusiasts, Kush League incorporates wellness ingredients such as Vitamins C and B12 along with solventless hash rosin for full-spectrum effects.

CBI goes on to commend The 1937 Group’s other standout in-house brands. Among these are Higher Self, an intentional cannabis brand that emphasizes improving mental health and wellness, Outfitters, which boasts powerful 2-gram blunts and pre-roll packs, and TerpKings, their new strain-specific all-in-one disposable vape brand that features unique terpene profiles. Lastly, they note The 1937 Group’s partnership with Potli to produce pantry-style cannabis products in Illinois such as infused sriracha, honey, and ginger chews.

Company Culture Driven By Innovation

Cannabis Business Insights brings attention to The 1937 Group’s relentless pursuit of innovation, which extends into research and development. They highlight the recent release of the Vape Stone by Higher Self, a unique design inspired by river rocks that promotes wellness and tranquility. 

CBI totes that The 1937 Group has penetrated over 180 of the 215-220 total legal cannabis retailers in Illinois, emphasizing their ability to form strong strategic partnerships. Not to mention the expansion of their retail footprint, Parkway Dispensaries, into Tilton, Fox Lake, and Forest Park, IL. Cannabis Business Insights reports that collaborations with local retailers and social equity operators have expanded the Group’s reach and solidified its position within the Illinois market.

Equity & Empowerment

Closing out the conversation with Ambrose Jackson and Alex Al-Sabah, Cannabis Business Insights had several positive notes about the future of The 1937 Group. They mention the Group’s intentions for entering new markets and exploring international expansion opportunities. Beyond business goals, CBI highlights the deep commitment of the Group to social equity through its 501(c)(3) non-profit, The 1937 Foundation. Cannabis Business Insights said “by addressing disparities caused by the War on Drugs, the company is rewriting the narrative of cannabis as a tool for growth and healing.”

CBI claims, “The 1937 Group proves that profitability can coexist with equity and sustainability.” In closing, they assert that “The 1937 Group remains focused on crafting a legacy defined by empowerment, sustainability, and purpose. Through its efforts, the company is shaping the future of cannabis and creating a world where business success aligns with social and environmental progress.”